Comic-Con: The Recovery

"So,
that happened."
I trust you already got the news from Comic-Con, but
I figured I would discuss a little of what I saw at
Comic-Con and get your reactions to the news that
Marvel and DC announced this year.
Now, to be sure, I did not make it to all of the
panels. I mean, I did not make it to
most of
the panels that I wanted to attend, just like I did
not get a chance to meet most of the folks that I
wanted to meet. This show…if there was a theme
to this show, it wasn't
Scott PIlgrim Takes Comic-Con (which
it did), it was, really,
There's Too Much To See, Too Much To Do, and No Time
To Do It.
Con.
Yesterday was the first "last day of Comic-Con" when
I truly felt--really felt--that I wasn't ready for it
to be over. Like, seriously, this time last year, I
was dead. Sick and dead. This year? Well…I am
certainly not well, but I definitely feel like I
could stick it out at least one more day. One
thing I keep forgetting about San Diego is just how
truly
hardcore the
lines are. Like, if you want to see the 10am panel,
you need to get to the 10am panel at least an hour
and a half early, if not two. If not three. All
this is well and good if you get to bed at 11 after a
nice warm glass of milk and being tucked in by your
mommy, but clearly unrealistic (though, I suppose,
not
impossible)
during Comic-Con. Maybe I am getting old, but when I
am in bed at 4am, I can't get up at 8. Every morning
for four days straight? I can't do it,
captain.
Every morning this year, I started out with clear
disadvantage of having woken up just a bit too late
to get my con in gear. I had a blast, to be sure, but
I failed to get into the more high profile panels,
though I did see Warren Ellis gloat about how much
money he made for the rights to his story during
the
Red panel,
which featured Bruce Willis, Helen Mirren, Mary
Louise-Parker and Karl Urban, which was pretty cool,
I guess. I am fan of the
book (reminds
me more than a bit of
Destroyer),
but it is clear that this movie was basically
inspired by
the story, which is fine. The panel was kind of a
snore, to be honest, especially when you compare it
to getting a chance to see the entire
Avengers cast
get up on stage.
Damn. (Incredibly, Ellis didn't
stay for any other panels…maybe that's not a
surprise, but still, please provide us with a break.)
Sadly, I was only able to eek out one update during
the con, and while I did record a few segments, I
wasn't able to post them during the convention
itself. Remember that one convention when the guys
did a podcast every day during the con? There's
a reason this hasn't happened again. There just
isn't enough time, folks, to participate in the con,
cover the con, write about the con and post about the
con more than a few times.
But all is not lost. I went to a few comic book
panels, and, while most of them were basically ten
minutes of news most of us had already heard followed
by 50 minutes of mostly awkward Q&A sessions, I
did have a few items I wanted to share with you.
As Paul
posted,
Grant Morrison was at Comic-Con this year (Conor got
an interview with him, I can't wait to see it) and
there was much ado about Batman in the DC panels. I
was there when they discussed Bruce's return, and the
whole
Batman, Inc situation
that is coming in the months again. I don't
have much to say about this--it seems like the only
real way to keep the Dick/Damien dynamic in the books
while getting Bruce back into the picture.
Truly, this is an interesting dilemma, this
tension of the seemingly obvious choice to bring
Bruce back in, but at the cost of having Dick where
the cowl, which, seemingly, readers are not really
ready to pay, you know?
Grant was asked about Mr. Pig several times after the
main presentation, mostly along the lines of, "Where
did he come from?" and "How did you think of him?"
Grant used these questions as a way to discuss
the challenges of creating characters who will stay
"alive," who will be available for future creators to
bring into stories "years after everyone on this
panel is dead." He reminded the audience that
the Joker came out of nowhere, that it was 50-60
years before anyone attempted to provide him a real
backstory and how when you provide a backstory when
you introduce a new character that you deny the
audience the opportunity to imagine one on their own,
you deny the magic of mystery to happen. Mr.
Pig comes out of nowhere in
Batman and Robin,
and he is all the more terrifying because of this
sudden entrance. Grant was strongly of the
opinion that it was best not to explain at first,
"let creators and fans fill it in later," he said.
Mr. Pig, by the way, was apparently inspired by the
song "Pygmalism"
by Momus, which is told from the point of view of a
transformed girl, like Eliza in the play
Pygmalon,
later made in the musical
My Fair Lady.
He wanted a real deranged villain, one that
was, I guess, obsessed with forcing transformation on
his subjects.
Other jots I got from the Batman panel:
- We'll soon be seeing the second semester of
Stephanie Brown's stay at Gotham University in
Batgirl.
She'll get a love interest, a car and a dog.
- Paul Dini is doing sequel to
Heart of Hush called
House of Hush.
- Frank Quitely was supposed to come onboard again
for
Batman and Robin
(and do more pages for
Batman 700)
but he's hurt his back and he hasn't been able to do
as much work lately. (Feel better, Frank!)

The
Spider-Man panel (check Jim's great report
here) was
interesting. By any measure,
Brand New Daywas
a complete success and has energized the title. It
sounds like Marvel is really interested in taking
advantage of Spidey's resurgence, and looking to do
yet another status quo change--Spidey's literally
going
Big Time.
Dan Slott, who is taking over the book, is basically
dragging Peter Parker out of the Charlie Brown
category and more into the Bruce Wayne/Tony
Stark/Reed Richards persona, where readers can
(finally?) see Peter start dong well
professionally--he's getting a career, people!
It also sounds like Spider-Man is going to be
in more and more books…sounds like the Wolverine
effect (or just more of the Spidey effect?).
The Spider-Man panel was the most nerdy of the
panels I went to, with lots of gasps and cheers from
the audience when they got a chance to see images
from the upcoming books, of which there will be many,
with lots of pages. The new books will be at least
thirty pages, with an eight page backup, which will
tie into other books, like the also-announced
Spider-Girl book. While folks were also
interested in the
Carnage miniseries
(people cheered when they talked about it), I was
bemused at the
Osborn mini,
which seems uncannily timed to mirror with what DC is
doing with Lex Luthor in Action. Of course, it
will be different (more
Oz than
Metropolis) and sounds a bit darker…but I am just so
tired of Osborn..we'll have to see.
It's funny; the "CC" in SDCC could mean "constant
change"--there always seems to be a few panels where
the creators gleefully announce how they are
rendering the status quo to bits, that everything's
gonna be different, better, crazier, bolder, huger,
massiver, wilder, amazinger than before. It's
always fun (sometimes) to see just how different
things end up (Final
Crisis really
didn't seem to change
that much
at the end of the day, really, you know) and whether
or not the readers really appreciate all the changes
that the creators are so passionate about. Of
course, we are
still waiting
to see what is going on withMarvelman,
which we learned about last year--wasn't there
supposed to be a new book? Ah, well.
The only other topic I need to touch on is the whole
focus on digital comics this year. There were several
different sessions that had the words "digital" and
"comics" in them, and I ended up going to Marvel's
presentation on what they were doing about the
digital issue. Much of the session was about the
upcoming motion comics, which was…well, it was a bit
boring, just like motion comics. I know, that's
harsh, but I personally have no interest in watching
60's-era Marvel cartoons coming back as John Siuntres
quipped during the podcasting panel. They
lookbad,
people! That being said, the
Thor
& Loki
motion
comic looked
much more animated than previous motion comics and
looked…well, it looked pretty good, I have to say.
Still, I was much more interested in what
Marvel (and DC) are doing with digital comics, and
realize that Marvel is juggling quite a lot. First,
they have animated, er, motion comics, then they
offer the
comics
to look at online,
which have
nothing to
do with the digital comics that I am interested
in--the ones I can take with me on a digital device
that may or may not have an active Internet
connection.
They only touched upon digital portable comics
(Ultimate
Thor will
be day and date digital and print, no pricing
announced), so I went up and praised them for their
really nice iPad experience (they did not thank
Comixology for that, by the way, which was lame) but
pressed them for some answers regarding pricing.
Specifically, I asked something much like, "While the
guided view experience can be compelling and offers
some extra value, I am willing to be that not all
users really want that guided experience and would be
very interested in paying less money for 'just' the
comic. I assume that adding that guided experience
adds some cost to the creation of this digital comic
and that Marvel could see some cost savings if they
just put the page up there, perhaps for older issues,
for a lower cost. Are you guys seeing anything in
your research that shows readers feeling one way or
the other on this kind of thing?"
Marvel's answer was both shocking and not surprising.
First, they admitted that they haven't done much
research (which means that they probably have not
done
any)
on what the audience wants. They then said that they
were pleased that retailers were actually happy with
digital comics, because apparently customers were
getting issues from iTunes and then going to the
stores to pick other issues and trades. Then he
challenged my assertion that the Guided View was not
that compelling and how it was a differentiator from
the pirated PDFs that were out there, and they were
always looking at pricing.

Which
did not answer my question at all.
First, I find it impossible that Marvel is not doing
research on this, I literally laughed out loud when
he admitted as such. I mean, is this the future
of comics or not? If so, shouldn't the
publishers be working with their audience to make
sure they do it right? Is this something they just
plan on test marketing until they think they've got
it right? From his answer, the best thing about
digital comics was that retailers were happy that
they were driving traffic to the stores. So,
are these mobile versions just promotional items? If
so, how can they be so much money, and how does
Marvel justify the price of the digital version of
the Iron Man annual being more than the printed
version? It's schizophrenic at worst, clumsy at best
and just angers the customer. And I wasn't
ripping on Guided View--I was praising it as
something that helps make the story more dramatic, as
something that provides value to the reader--I just
suggested that they might build their audience by
offering a lower cost version without that extra
direction.
So, yeah--not impressed. Not impressed with their
story--digital comics are not coming, they are here,
and they are here to stay. I understand that Marvel
has to play to both sides of this very crucial and
emotional issue--they have to keep the retailers
happy, I get that and I feel they should be commended
for keeping the retailer in mind during this
transition. I also feel that digital comics do
not mean the end of comic retail and that digital
comics can broaden the comic book audience in hugely
significant ways. Seriously--if you have kids
and a busy life and don't have that much time or you
don't have a comic book store in your town, you just
don't always have access to current comics. Digital
comics can bring in people that would never go to
their local comic book store. Digital com---
Sorry. I just…it's 2010, you know? Comic book
fans, the ones who are supporting these publishers,
deserve better than wishy washy answers when we try
to have honest discussions about what is clearly the
biggest elephant on the show floor on a floor that
has quite a few big elephants. It's
complicated, I know, and Marvel has better things to
do than discuss this huge deal with some fan at a
convention, but still--they should be engaging their
audience a bit.
Well, SDCC is about community and conversation, and I
daresay I got quite a bit out of just those three
panels (I went to more, but those were the ones I
thought would be the most interesting bring to you).
The rest of the con was super fun, too, and I
just have to say to all of you who took the time to
introduce yourselves and provide me feedback on my
articles, you have no idea how much I appreciated
hearing from you. I know all of us take your feedback
and encouragement to heart and I--well, I really
appreciated it. Thank you. It was great to see
folks at the parties, it was great to see you on the
floor…my only complaint? It went too quickly. I
honestly could have used an extra day. Indeed,
Brian
and
I discussed ho the lines and the crowds are getting
so crazy that SDCC needs to either cut back on the
content (not going to happen) or add another day to
the schedule. Make Wednesday a "real" day, make
Tuesday night the new Preview Night. It would just
give us all about a bit of breathing room and maybe
make things a bit less frenetic, especially on the
weekend. Just an idea…a damn
good idea
if you ask me. Also, Whitney really wants
everyone to start going to the Hilton instead of the
Hyatt, since instead of standing around in a lobby,
you can actually sit down on sofas and enjoy hanging
out on patios above the water. I would add that the
Hilton has 50% off drinks from 10pm-2am.
Would
that be
too much of a status quo change?
As they say in the old country, Big Ups to Paul,
Jimski, Josh and Tom for keep the site up to date
during the con. I had the best intentions but
failed--you guys kept the site popping with content,
so failure felt kinda good.
Finally, it was a real pleasure to meet the folks
at
Graphic.ly.
They obviously love comics and are doing some
really great work. I am really inspired by what they
are doing and feel very lucky to play my very small
part in this exciting story.
Finally, finally I did take some video of the last
big unveiling that Marvel had at their booth, the
Infinity Gauntlet movie prop. Check it
here.


